Women Caring for the Land: Engaging urban absentee landowners to adopt conservation

During 20 years of work on women’s agricultural outreach, the Women, Food and Agriculture Network has verified that women inheriting land, if they have not been actively involved with agriculture, are at an enormous disadvantage when it comes to awareness, understanding, and confidence in conservation on their land. Trends in land tenure in the Midwest show a generational turnover of land ownership and women inheriting farmland need conservation resources. This is an innovative project as it targets an audience that currently has no specialized outreach, and it will require innovative strategies to be successful.